Mini Mushroom Growers
Developed by Kimberlin Education, Mushrooms is an educational program designed to introduce students to the fascinating world of fungi through interactive learning experiences, classroom resources and engaging visual storytelling.
My role involved leading the visual development of the program, from establishing the brand identity and overall creative direction through to the design and production of educational resources. Working across both print and digital formats, the goal was to create a cohesive and engaging visual experience that could be applied consistently across the entire program.
The result was a comprehensive educational ecosystem that combined illustration, educational design and interactive learning to make complex scientific concepts more accessible, engaging and memorable for students.
Scope of work
Art direction
Logo design
Brand guidelines
Character design
Interactive learning modules
Classroom resources
Marketing materials
Developed by Kimberlin Education, Mushrooms is an educational program designed to introduce students to the fascinating world of fungi through interactive learning experiences, classroom resources and engaging visual storytelling.
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My role involved leading the visual development of the program, from establishing the brand identity and overall creative direction through to the design and production of educational resources. Working across both print and digital formats, the goal was to create a cohesive and engaging visual experience that could be applied consistently across the entire program.
The result was a comprehensive educational ecosystem that combined illustration, educational design and interactive learning to make complex scientific concepts more accessible, engaging and memorable for students.
Brand Guidelines
A comprehensive visual identity established the foundation for the Mushrooms program, creating a scalable visual system that could be applied consistently across classroom resources, interactive learning and digital experiences.
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I led the development of the brand identity, designing the logo, colour palette, typography, illustration framework and resource templates that formed the visual foundation of the program.
The resulting guidelines created a flexible design system that maintained consistency across every touchpoint while allowing new educational content to be developed efficiently as the program expanded.
Character Design
A family of original mushroom characters became the face of the program, helping make scientific concepts approachable through personality, storytelling and memorable visual identities.
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I designed the core cast and developed a flexible character system with distinct personalities, expressions, alternate costumes and supporting characters that could adapt to different topics and classroom activities. The characters were intentionally designed to be expressive, relatable and adaptable, allowing them to connect with different age groups and educational topics throughout the program.
Together, the character library became the visual heart of the Mushrooms brand, appearing across interactive learning modules, classroom resources, presentations and marketing materials to create a memorable and consistent educational experience.
Interactive Classroom Presentations
Interactive classroom presentations transformed complex scientific concepts into engaging, curriculum-aligned learning experiences.
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I designed and produced a series of highly interactive presentations that combined illustration, animation, multimedia and classroom activities to encourage exploration, participation and discussion.
The presentations gave educators an engaging way to deliver science content while reinforcing the Mushrooms visual identity across the broader learning ecosystem.
Rise Learning Modules
Self-paced Rise learning modules extended the Mushrooms program into interactive digital learning experiences.
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I developed a suite of interactive modules that combined custom illustration, animation, multimedia and interactive activities while maintaining consistency with the broader Mushrooms visual system. The modules allowed students to explore scientific concepts independently while creating a seamless learning experience between classroom delivery and online education.
Classroom Resources
Teacher guides and student worksheets extended learning beyond the program's interactive experiences, providing educators with practical classroom resources.
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I designed a comprehensive suite of classroom materials that combined clear educational structure with engaging layouts, illustrations and visual learning aids aligned with the wider Mushrooms brand.
Together, these resources gave educators a practical toolkit that reinforced key learning outcomes while maintaining a consistent learning experience across the wider program.